Another new age in Digital Marketing

Between 2006 and 2009, there have been so many changes in how advertisers, media planners and clients view their marketing efforts!
Social media, viral marketing, customer experience, two-way communication about products and services, more transparency in how products and services are reviewed, mobile advertising, portable intelligent devices, games and gaming consoles as advertising platforms… [...]

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Can we eliminate “Compromised Design” in this world?

I was forwarded this (old) stirring article by Andy Rutledge, titled “Compromised Design” recently. I’ve heard this before – from an agency head, from stubborn designers/visualizers, from client servicing people and even from some “clients”. This is a topic that is close to everyone’s heart, particularly people who are in design agencies or people who [...]

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